Designed short-term rental interior

Full-Service Design

Concept to install,
fully managed

Hands-off Airbnb and short-term rental design for Wisconsin owners. We handle the design, the procurement, the project management, and the styling — you show up to a property that's ready to book.

Book Your Strategy Call

No commitment required. Just clarity and direction.

What's Included

  • Discovery, market research, and a tailored design brief
  • Concept design, mood boards, and floor plans for every room
  • Full procurement — orders, tracking, returns, and budget management
  • Project management with trades, deliveries, and timeline coordination
  • On-site install day(s) with styling, photo prep, and amenity setup
  • Final walkthrough and a launch-ready punch list

Best For

Wisconsin-based owners who want a stunning, high-performing rental without managing the build themselves. Ideal for first-time hosts who want it done right, busy investors scaling a portfolio, and second-home owners turning their property into a short-term rental.

Design that's run like a project, not a Pinterest board

Full-service means every step is owned. We sequence the work, push vendors, track every line item, and protect the timeline so the property is ready to list when we said it would be. The result is a finished space, professional photos, and revenue starting on the schedule we promised.

Built around ROI, top to bottom

We design for the way the property will actually be booked. That shapes the sleeping count, the kitchen layout, the bathroom upgrades, the amenities, and the styling. Every decision is filtered through how it will affect ADR, occupancy, reviews, and turnover speed.

Where we work

Full-service design and physical installs are currently offered in Wisconsin. If you're outside Wisconsin, we'd love to help via virtual design or a consult.

How It Works

Our Design Process

A clear, repeatable framework that takes the guesswork out of design. You stay focused on the investment side while we turn the property into an asset that actually earns.

"Numbers come before nightstands. That is how we build properties that look beautiful and actually perform."

  1. 01

    Discovery Call

    We sit down to talk through your goals, the guest you want to attract, and what success looks like for this property. You walk away with direction, even if we never work together.

  2. 02

    Consultation & Property Analysis

    We dig into your market, your comps, and your floor plan to pinpoint the design moves, amenities, and layout decisions that will lift ROI and appraised value the most.

  3. 03

    Design & Development

    Insights become a plan. Space planning, mood boards, and curated FF&E selections built to balance aesthetics, guest psychology, and what holds up under real use.

  4. 04

    Procurement & Project Management

    We own the purchase orders, vendor follow ups, and delivery tracking so the project moves on schedule and on budget while you stay focused on everything else.

  5. 05

    Installation, Styling & Setup

    We turn the plan into a guest ready property. Furniture placement, layered styling, and final photo prep are all dialed in for visual impact and smooth operations.

Ash seated in a designed living room

Why Design with Ash?

Investors, operators, and designers.

Our story is personal, but the work is professional and built around results. As vacation rental designers who are also Airbnb investors and short-term rental owners, we know what it actually takes to launch a property that gets noticed and earns its keep.

Here is what makes working with Designed by Ash different.

01

We live in your world.

Based in Wisconsin, we are active hosts and owners across multiple short-term rental and boutique hospitality projects. We design with cleaner flow, maintenance, and guest experience in mind because we run it ourselves every week.

02

Built to photograph and to perform.

Every room is shaped for two audiences at once. The guest who walks in for the weekend, and the traveler scrolling listings at midnight looking for a reason to stop on yours.

03

Creative ideas, numbers to back them.

We love bold color, layered texture, and unexpected moments. We also love comps, ADR, and occupancy data. Both sides of the brain shape every recommendation we make.

04

Support from concept to keys.

Space planning, sourcing, install, and styling all stay under one roof. You get one team, one timeline, and a single point of contact through the entire project.

05

Designed for real hospitality.

Pets, kids, big groups, and busy cleaners are part of the brief. Durable materials, smart layouts, and amenities like game rooms, spa zones, and outdoor hangouts are baked into the plan, not bolted on.

06

A partner, not a vendor.

Your property is part of a bigger story. Most of our clients start with one project and stay with us as their portfolio grows, because we think about what comes next, not just what closes today.

Client Stories

Still Not Sure? See Our Reviews.

Don't take our word for it. Here's what our clients say after working with Designed by Ash.

"Designed by Ash refreshed our lakefront rental with luxe furnishings, statement art, and a polished modern Airbnb aesthetic. We raised our nightly rates by 30% after the relaunch and the listing has been booking out ever since."

Lakefront STR Owner, Wisconsin

"The elevated styling completely transformed our listing. The palette, layering, and styling feel like something out of a design magazine, and guests constantly comment on how beautiful and comfortable the space is."

Desert Retreat Host, Arizona

"Every detail was thoughtful and intentional, from the furniture selections down to the smallest accessories. The space feels cohesive, warm, and photographs absolutely beautifully."

Lakeside Cabin Investor, Michigan

"The full-service process was completely stress free and the finished space looks magazine-worthy. Occupancy and revenue are both up significantly since the refresh. It has delivered exactly the ROI we were hoping for."

Mountain View VRBO Owner

FAQ

Questions hosts ask

The answers we give most often when owners reach out about this service.

Ready to Get Started?

Let's Build a Property
That Performs.

One team, one plan, one property dialed in to earn. We take it from the first strategy call through install day and hand you back a space that keeps performing long after the photos are done.

Book Your Free Strategy Call

No commitment required. Just clarity and direction.